Cumulus Working Papers Paris–Sèvres 27/11

Cumulus conference Paris–Sèvres
Crossing Talents! Tranversality in Innovation: power and responsibility of the designer
19 – 22 May 2011
Hosted by Strate College
Paris–Sèvres, France


Publication Series G
Aalto University, School of Art and Design
2012

Editor in chief
Eija Salmi

Editors
Justyna Maciak
Luis Perez-Simon
Cecilie Talopp

ISBN 978-952-60-0050-3 (print)
ISBN 978-952-60-0051-0 (pdf)
ISSN 1795 1879 Cumulus working papers (pdf)
ISSN 1456 307X Cumulus working papers (print)

Kyriiri Oy
Helsinki 2011

PDF VERSION
Working Papers_Paris_Sevres_27 11

CONTENTS

6 Jean René Talopp – Welcome speech
7 François Kosciusko-Morizet – Welcome to Sevres
8 Christian Guellerin – Opening speech
About Transversality

KEYNOTE SPEAKERS

9 Anne Asensio, Fabienne Cammas, Jean-Claude Charlet, Cathy Huang, Yo Kamingai, Mark Lloyd

ABSTRACTS

12 Panel 1 – Gabriela Hertnage, Tanja Oraviita
Bridge Over Creative Blurriness. Experiences of creativity-led teaching towards innovation

13 Panel 1 – Peter Stebbing
Schesiology: an introduction. A tool for thinking beyond the design box

13 Panel 2 – Jamie Brassett
The Uncertainty Project. Managing Uncertainty in Innovation Education

14 Panel 2 -Yongqi Lou, Zhu Mingjie, Yrjö Sotamaa
Sino-Finnish Center of Tongji University. A strategic paradigm of innovative education, research and practice

14 Panel 3 – Chiara Colombi
SENAI Design Future. From Know-How to Know-Why to Innovate Brazilian Design Culture

15 Panel 3 – Theresa De Lobo
Integrating an Interdisciplinary Experience into Design Education

15 Panel 3 – Nansi Van Geetsom, A. Milligan, G. Savage
GIDE: The sustainable future of a group for international design education

16 Panel 4 – Heikki Jylhä-Vuorio
Open Innovation Space – It Really Works!

16 Panel 4 – Ana Margarida Ferreira, Luiz Salomao Ribas Gomez, Américo Conceicao Mateus
IDEAS [R]EVOLUTION methodology: Practical considerations based on two case studies

17 Panel 5 – Teresa Franqueira, Goncalo Gomes, Rui Costa
Intergenerational Relationships. An academic design project at the University of Aveiro

18 Panel 5 – Cynthia Lawson
DEED: A Case Study for Meaningful and Socially-Engaged Design Education

18 Panel 5 – Paul Woodruffe
Suburban Interventions. Understanding the values of place and belonging through collaboration

19 Panel 6 – Loredana Di Lucchio
Design ‘for’ Food. A critical reflection on the role of Design in the next future: the case of Design for the food industry

19 Panel 6 – Patricia Ribault
Comprehensive Systems: Manufacturing, Design and Product Lifecycle

20 Panel 7 – Georg-Christof Bertsch
Product Design & Water – towards a vision of education

20 Panel 8 – Norma Coral
Plastic Revolution through Design. Resource Reuse

21 Panel 8 – Keneilwe Munyai, Wairimu M. Maina, Dr Mugendi K.M’Rithaa
Recycling to Preserve Natural Resources: urban versus Indigenous knowledge systems in South Africa.

21 Panel 9 – Adital Ela
Designing Sustainable Prosperity

22 Panel 9 – Audrey Dodo, Jessy Gemayel, Louise Pédel
Same, same but different – A workshop at the ESADSE

22 Panel 10 – Andres Brix, Nicolai de Gier
Method or Material. A Discussion of Designerly Competences

23 Panel 10 – Carlos A.M. Duarte
Rhythms and Innovation in Industrial Design. Kondratieff Cycle Concepts

23 Panel 10 – Laurence Mauderli
Design Desire (About desire, design, designers and the “NEW OBJECT’’)

SELECTED FULL PAPERS

Panel 1
Multidisciplinary education program

22 Nathana Boonlaor – Woranooch Chuenrudeemol – Daranee Lehtonen
Design for the Underprivileged. The case study on Multidisciplinary Approach in Design Process

31 Ursula Tischner
Educating Agents of Change. Design for Sustainability needs truly holistic and transdisciplinary educational programs

Panel 2
Innovation in entrepreneurship

36 Lorenzo Imbesi
Design Comes Out of Industry. New Critical Approaches for Design in the Economy of Post-Production

44 Birgitte Geert Jensen – Merethe Kruse
Supporting the Emergence of Female Student Entrepreneurs

Panel 4
Working with business on open innovation

50 Carolyn Barnes – Andrew Hateley – Simone Taffe
Design Education, Research and Knowledge Transfer beyond the University

59 Michael Taks – Karien Dommerholt
Enterprising Innovation: Academia, Government and Industry. A practical approach to open innovation, connecting education and enterprise

Panel 5
Social Collaborative Projects

67 Apinya Limpaiboon
Social Collaborative Design: Creating Knowledge base in Sustainable Development Contents

Panel 6
Failure & Innovation

75 Mahmet Ali Altin
Maximizing Experiences by Limiting Material Variations: Furniture design

80 Bengisu Keleoglu, Ipek Torun
On The Obscure Realm: Experimentation Through The Inexperienced Techniques. A Study Focused on Finding New and Creative Solutions by Restrictions

Panel 8
New materials, recycling & waste

85 Martin Beeh
Integrative Design Thinking©, Toxicity and Sustainability. How integrative
design thinking© can tackle complex product design challenges

94 Armin Reller – Peter D. Stebbing
Responsible Materials Governance

Panel 9
Designing for Life/ Designing for Humanity

101 Joo Yeon Lee – Chang Ho-ik
The Varying Design Value Spectrum in Product Design. Based on Theories of Human Needs

111 Ajanta Sen – Ravi Poovaiah
Innovation as a Matter of ‘Cultural Losses’ in a Globalized World: the Need for a Framework for Preservation – the Case of India

Panel 10
Interdisciplinarity/ Transversality

117 Qian Sun
Embedding Learning-to-Learn into the Curriculum

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