The Virtuous Circle publication

Documenting the Cumulus conference The Virtuous Circle: Design Culture and Experimentation organized by Poltecnico di Milano in Milan, Italy on June 3 – 7, 2015.


ISBN: 9788838694059
Published in November 2015
Publisher: McGraw-Hill Education Italy

Editors: Luisa Collina, Laura Galluzzo, Anna Meroni

The Proceedings are advertised and distributed from this website:
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Eleonora Lupo – Nurturing Culture Nurturing Design
Maresa Bertolo – Earthsploitation. Game Design Research and Experimentation for Food Sustainability
Chiara Colombi – Culture-Driven Meta-Products: Prototypes to Support a Culture-Intensive Design Practice
Lucie Decker – Rethinking about Fashion Design Towards Cultural Sustainability
Loredana Di Lucchio – Research Vectors in Design and Arts. An Inductive Approach to Mapping Academic Design Research Experiences
Bianca Elzenbaumer – Precarious Designers and the Transformative Potential of Biopolitical Production and the Commons
Han Han – New Approach to Look into Strategic Design for Luxury Brands. From Pedagogy of Multiliteracies to Design for Brand-Consumer Communication
Renata Marques Leitao – Constructing a Collaborative Project between Designers and Native Actors: an Example of the Collective Articulation of Issues
Tina Moor – Silk Memory
Francesca Piredda – In a Garden. – Designing Gardens Through Storytelling
Solen Roth – Northwest Coast Artware: Beyond the Use of Indigenous Images as “Logos”
Francesco Scullica – Hotels Interior Spaces: An Example of Cross Fertilization
Ajanta Sen – In the Cycle of Nourishment, the Role of “Time” in Constructing Culture: Is It Food from the Supermarket or Is It Food from Mother Earth?
Paola Trapani & Johnson Witehira- The Whakarare Typeface Project: When Culture-Specific Visual Design Brings Elements of Universal Value
Francesca Valsecchi – Cultural Translations as Design Capability. Lessons Learnt from the European-Asian Encounter in Understanding and Creating Embedded Meanings
Giulio Ceppi – Assets and Topics of Design for Envisioning
Angus Donald Campbell – A Framework for Socio-Technical Innovation: the Case of a Human-Powered Shredder
Patricia Duignan – Dr. Who? The Science and Cultural Politics of Medical Wear Design
Wouter Eggink – Design Storytelling with Future Scenario Development; Envisioning “The Museum”
Francesco Galli – Re-Futuring the “Vicious Circle”. The Power of Anomaly and Debris to Envision a Chaotic Design System
Jason Hobbs – The Firma Model: a Meta-Framework for Design Research, Strategy and Critique
Caroline McCaw – Representing Landscapes: Understanding the Role of Art and Design in Mediating a Culture of Seeing New Zealand Landscapes
Minqing Ni – A Curatorial Proposal for Envisioning Contemporary Chinese Architecture
Marina Parente – Design, Identity and Sensemaking: a Fertile Approach for Small Territories
Thomas Pausz – Substitutions
Markus F. Peschl – Designing and Envisioning a Desired Future by Emergent Innovation of Meaning
Ilse Prinsloo – The Changing Strategies within Design for Retail Stores
Massimo Bruto – Randone Envisioning: Knowledge or Imagination?How an Italian-Global Medium Size Company Designs Progressive En/Vision Plans, Activating Cultural Assets. The Vibram Case Study.
Lisha Ren – New Challenges and New Strategies of Developing Traditional Handcrafts
Carla Sedini – Don’t Reinvent the Wheel: a Design Driven Agenda for Cultural and Creative Industries
Marco Spadafora – Objects are not Slaves. Envisioning an Aesthetic Approach to the Design of an Interactive Dialogue with Objects
Virginia Tassinari – Telling the Stories of Design for Social Innovation: Towards an Ecology of Times
Banny Banerjee – Experimenting and Prototyping by Design. A Changing Phenomenology
Camilo Ayala Garcia – The Basis of Processes – Experimenting with Food to Re-Shape the Industry Language
Amanda Bill – Making Things Happen: Experiments in Prototyping from a Hospital Design Lab
Patrizia Bolzan – Designing Through Additive Manufacturing: Present and Future Discussion
Clare Brass – Chicken Run: A Chicken-Centred Design Research Project
Susan Carden – Social Selfhood: Designing a Practice-Led Strategy for Leveraging Episodic Memories to Improve end of Life Care
Fatima Cassim – Design Activism: Redefining the Designer-Client Relationship?
Szu-Yang Cho – A Rehabilitation Game App Platform for Elderly Dementia Patients: the Use of Design to Address Problems in an Aging Society
Rosita De Lisi – Participative Design and Experimentation. New Approaches of Design in Uruguay
Leslie Forehand – The Prototype as Product: Designing a New Business Model for Future Designers
Gabriele Goretti – RED4MART: Reverse Engineering for Manufacturing Digital Archive to Enhance Advanced Craftsmanship Know-How and High-End Manufacturing Traceability
Ayelet Karmon – Socially Conscious and Environmentally Minded: A Design Process
Lin-Chien Lee – Timing to Apply Generative Design – Mp3 Speaker as Practical Example in Design Teaching
Steven McCarthy – Three Experimental Books and their Allohistorical Approach to the Future
Alison Mears – The Integral City: Design, Finance and New Urban Cultural Models in the US
Agnese Rebaglio – DIS℗LACE A Co-Design Process to Build a Temporary Square in Chiaravalle Suburb
Rachele Riley – Different Data: Experimental Design Research for Mapping Cities
Giuseppe Salvia – Design in the New Do-It-Yourself Age: Trialling Workshops for Repairing
Dhruv Sharma – Radicalising the Designer: Combating Age-Related Loneliness Through Radical-Digital Interventions
Mário Tavares – “Projeto Tas”, Activating the Value of Cultural Heritage at Sever-Do-Vouga — The Design Process
Federica Vacca – Artisanal Advanced Design. Advanced Manufacturing Processes as a Tool to Revitalize Peculiar Italian (Craft) Productions
Andrea Valle – Residual Orchestras: Notes On Low Profile, Automated Sound Instruments
Gerbrand van Melle – Circularity: Radical Design Driven Research and Second Order Cybernetics
Cabirio Cautela – Design for Incubating and Scaling Innovation
Naiara Altuna – Developing Innovative Visions through Collaboration with Radical Circles: Slow Food as a Platform for Envisioning New Meanings
Carla Cipolla – Favela Experience: Designing Trust in a Relational Service in the Slums of Rio de Janeiro
Marta Corubolo – A Journey into Social Innovation Incubation. The TRANSITION Project
Sabrina Lucibello – Design as a Service Incubator for Social Interaction and Innovation. The “Oficina Solidaria” Model for the Rocinha Favela in Brazil
Laura Mata Garcia – Sustaining Design Entrepreneurship, is It That Different? A Visual Analysis
Annabel Pretty – Incubating + Scaling – Transitional Large Fabrication Architectural Design Propostions, in a Post Earthquake Environment
Daniela Selloni – How Design can Contribute to Infrastructuring Bottom-Up Initiatives into Public-Interest Services
Ida Telalbasic – Incubating as a Scaling Process and Scaling as an Extension of the Process of Incubating
Arianna Vignati – Entrepreneurship in the Creative and Cultural Sector
Beatrice Villari – Service Design for Social Innovation: a Community-Based Initiative for Enabling Local Enterprise
Lia Krucken – Challenges for Design Assessment
Venanzio Arquilla – Assessing European Design Policy: Towards an Evaluation Culture
Francesca Foglieni – Towards a Service Evaluation Culture. A Contemporary Issue for Service Design
Jason Kennedy – Gauging Meaningful Reference Performance in Animation and Motion Capture
Beatrice Lerma – The Sustainability and Quality of a Typical Food Product: a Multicriteria Model of Evaluation
Naudé Malan – Design and Social Innovation for Systemic Change: Creating Social Capital for a Farmers’ Market
Mark Roxburgh – From Dissemination to Engagement and Action: the Ethics of Communication Design
Valeria Bucchetti – Women in the Media: Communication Design, Research and Experimentations
Elena Caratti – Communication Design for Refugee Women. A Research Project for Sammartini Polyfunctional Centre in Milan
Zhaochen Ding – Mind Your Deep Breath. Communicating Pollution Issues in China Through Visual Artifacts
Bryan Howell – Color, Trademark and Designers
Veronika Kelly – Design as a Discursive Practice: a Working Methodology for Exploring Knowledge Production in Communication Design Using a Critical Orientation to Discourse Analysis
Ann Gabrielle Maher – De__Sign, Revealing the Condition of the Mediated Body
Marco Quaggiotto – Communication of the Territory and Cartographic Interfaces. The Spatial Turnin Communication Design
Dina Riccó – Synaesthesia vs Semantics in the Visual Communication Of Food. The Encounter of Practice and New Ways of Thinking for Social Benefits
Mark Roxburgh – Visual Communication Design is the Centre of the Artificial Universe
Simona Venditti – Mediatizing Activism as a Creative Act: Social Media and the Ice Bucket Challenge Case
Luca Guerrini – Training and Educating the New Generation of Designers
Riccardo Balbo – Feeding Creativity: Shaping a Design Education Praxis Through a Socio-Cultural Study Environment Model
Spyros Bofylatos – Designing an Intensive Programme based on Service Design and Design for Sustainability
Roland Cahen – In The Circle of Education and Innovation. Teaching Sound-Design @ENSCI Les Ateliers
Marita Canina – Creativity and Design Tools as an Emotional Approach to Learning
Peter Chen – Codifying a Foundation Program in Art Design and Media: The Bauhaus Vorkurs and its Effects
Elisabetta Cianfanelli – UX Designers Education and Practice: Making Designer as Topic Connectors to Enhance Intrinsic Complex Values of Made in Italy Craftsmanship. E.Craft Joint Lab Case History at
Paulina Contreras – Capturing the Competencies of Interdisciplinary Teams with High Creative Performance
Alexandra Crosby – Collaborative Scenarios: Preferred Learning Futures for Design Education
Simge Hough – Online Reflective Interactions: Social Network Sites in Design Studio Course
Lorenzo Imbesi – The Responsible Designer: Critical Ethics in the Design Discourse
Ian Lambert – Convergence in Industrial and Craft Processes in UK Undergraduate Product Design Courses
Michael Leube – Back to the Roots: On the Positive Feedback Between Design Thinking and the Anthropological Sciences
Jin Ma – Meaning Making and the Expanding Scope of Design
Iain Macdonald – How Can Design Education Develop Intercultural Competencies for Professional Practice and Global Citizenship?
Mike McAuley – Designerly Ways of Learning Theory: Combining Creative and Scholarly Methods of Inquiry
Paul McElheron – Bridging the Innovation Gap between Design & Business Education
Massimo Menichinelli – Designing and Making: What Could Change in Design Schools. A First Systemic Overview of Makers in Italy and Their Educational Contexts
Fabien Mieyeville – Renewing Design Teaching: Learning from an Innovative Graduate Programme
Alfonso Morone – Retail Design: Objectives and Methods from a Training Activity in Tianjin
Pamela Napier – Design Facilitation: Training the Designer of Today
Dr Jill Powell – Thinking Space: How a Leap into the Unknown Improved Creative Learning
Cecilia Ramírez León – Towards the Higher Education Relevance
Graziela Sousa – Fashion Design and Entrepreneurship: a Strategic Model for Higher Education in Portugal
Myra Thiessen – Exploring How Design Students Think about Criticism: A Study Protocol
Myra Thiessen – Establishing a Rhetorical Framework for Professional Practice Through the Educational Design Studio: an Exploratory Study Protocol
Rosanna Veneziano – New Vision for Social Design: Educational Experiences

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